According to The Verge's report on Tuesday, OpenAI is apparently developing a social media platform similar to X, previously named Twitter. This move could steer the AI leader into unexplored market areas.
Initially, it wasn’t evident if OpenAI is working on the social media component as a separate application or integrating it into their primary AI chatbot as an added feature.
According to sources cited by The Verge, the firm is currently developing an internal prototype that emphasizes image creation akin to ChatGPT, along with incorporating a social feed feature.
According to the report CEO Sam Altman has been discreetly seeking external input on the project from various individuals.
Starting a social media platform would put OpenAI head-to-head with Meta and X.
Both of these major social media companies have introduced their own successful AI products. Meta has integrated its Llama models into platforms like WhatsApp and Instagram for responding to user inquiries via chats and is apparently preparing to launch an independent AI application. Meanwhile, X, which is under Elon Musk’s ownership, utilizes Grok to address questions from users posted on X.
It is commonly thought that Grok and Meta AI have progressed rapidly and acquired robust capabilities due to being trained on extensive volumes of user-created content from their corresponding social networks.
Notably, Altman has previously hinted at the idea of venturing into social media, doing so with a lighthearted approach.
In February, following Musk’s unsolicited bid to acquire OpenAI for $97.4 billion, Altman replied, “No thanks, but if you’re interested, we’ll purchase Twitter for $9.74 billion instead.”
When rumors emerged about Meta developing a competitor to the ChatGPT app, Altman responded to X once more by stating, “Okay, alright, perhaps we’ll create a social application instead.”
OpenAI has been generating buzz with recent product updates, including their image generation feature and a tool similar to Perplexity for searches. They have also received a significant $40 billion investment pledge from SoftBank.
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